

Instagram Basics for Small Businesses
Instagram is known for its visually driven content that allows for storytelling and instant engagement with its audience. It allows for the creation of visually pleasing posts and reels in order to get your message out, thus increasing brand recognition and credibility.

Guide to Social Media for Small Businesses
In this day and age social media marketing is an essential tool for most small businesses. Gone are the days of just having traditional paid advertisements and mailers. For businesses to survive in the small business jungle it is essential for small businesses to harness the power of social media.

Alignable Basics for Small Businesses
Alignable is a great tool for online networking in a local area. We use it to meet people, set up coffee meetings, and set up webinars to expand our local network.

Facebook Basics for Small Businesses
Facebook is one of the most well know social medial platforms in the world, It acts as a social and a business networking tool and can connect a small business to the world.

Walking the Line Between Personal Social Media and Your Professional Business
Social media and the internet are part of our lives and culture, and their importance increases with each advancement.

Navigating the Algorithms
What is an algorithm? It is a set of rules and calculations that dictate how information online is accessed and shared. The algorithms used by online social media pages and search engines are your gateway to your target audience

Linkedin Basics for Small Businesses
LinkedIn offers entrepreneurs a social media platform that focuses on professional connections, business to business (B2B) networking, and expertise to foster the growth and success of individuals and businesses. Strategic networking, brand building, and industry visibility is cultivated. Here are the basics for small businesses.

YouTube Basics for Small Businesses
YouTube is a dynamic social media platform for small businesses, and can be leveraged to display and market products, services and brands globally. It allows video sharing that can impact the entrepreneurial opportunities and can enhance brand credibility.

TikTok Basics for Small Businesses
TikTok’s popularity has surged since its inception and has become a social media platform that can catapult one’s visibility. Here are the basics of TikTok.

Social Media and Small Business
Check out our Social Media and Small Business Article on LinkedIn - written by our Founder, Mollie Watkins.